Stop and Sell the Roses (Review and Analysis of McCann's Book)

By BusinessNews Publishing

The must-read summary of Jim McCann's book: "Stop and Sell the Roses: Lessons from Business and Life from the CEO of 1-800-FLOWERS".

This complete summary of the ideas from Jim McCann's book "Stop and Sell the Roses" reveals the secrets to McCann's success: warm human relationships. In his book, the author explains how he achieved success with his company by understanding not only how business relationships work, but also how the business should relate most effectively with customers. This summary is an inspiring account of how Jim McCann realized that human contact was the key to exploiting technology, and how to replicate it in your own company.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Stop and Sell the Roses" and take advantage of the best practices that led to Jim McCann's success.

• Language: English
• Publisher: Business Book Summaries
• Release date: Sep 29, 2014
• ISBN: 9782511016459

Book preview

Book Presentation Stop and Sell the Roses by Jim McCann

Book Abstract

Important Note About This Ebook

Summary of Stop and Sell the Roses (Jim McCann)

1. BACKGROUND - JIM McCANN AND 1-800-FLOWERS

2. TEN SEMI-COMMANDMENTS OF SUCCESS

3. A WORLD BEATING IDEA

4. TECHNOLOGY VS. REAL PEOPLE

5. THE BRAND CALLED YOU

6. THE ART OF MAKING MISTAKES

Book Abstract

MAIN IDEA

Business success today, despite all the talk of great technologies, is still built on personal relationships - warm, real human contact with the people you work with and the people you sell to.

The key to success in business, therefore, is not to develop ways to take people out of the equation and to reduce their role. On the contrary, the best use of today’s technologies is to find new and original ways to increase the amount of human interaction that’s possible between your company and your customers.

Focus on that point alone and success will most certainly follow.

Important Note About This Ebook

This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

1. BACKGROUND - JIM McCANN AND 1-800-FLOWERS

Jim McCann is President of 1-800-FLOWERS, the world’s largest florist and the operator of one of the most successful commercial web sites on the Internet.

After graduating from university with a major in psychology, Jim tended a bar in New York city while deciding what to do for a career. (Being Irish,