The Business Standard Quiz Book

By Gaurav Srikrishna

The Business Standard Quiz Book is a collection of some of the most interesting and challenging questions from the world of business. Well-known corporate quizzer and quiz master Gaurav Srikrishna has carefully selected facts and figures, anecdotes and nuggets that set the reader thinking.. Entertaining and engaging, The Business Standard Quiz Book perfectly demonstrates that the pleasure of quizzing is not merely in attacking tough questions but also in acquiring and assimilating knowledge. Divided into six categories: Brands and Ads, Finance, Management, Technology, Personalities and Trivia,and consisting of 300 questions, this is essential reading for all who want to crack the next corporate quiz!

• Language: English
• Publisher: Bloomsbury Publishing
• Release date: Apr 30, 2015
• ISBN: 9789382951117

Book preview

The

Business Standard

Quiz Book

The

Business Standard

Quiz Book

AN IMPRIN OF BUSINESS STANDARD LIMITED

Copyright © 2013 Gaurav Sri Krishna

All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or any information storage or retrieval system, without prior permission in writing from the publishers.

No responsibility for loss caused to any individual or organization acting on or refraining from action as a result of the material in this publication can be accepted by Bloomsbury India or the authors/editor.

Bloomsbury Publishing India Pvt Ltd

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www.business-standard.com/books

ISBN: 978-93-82951-11-7

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The content of this book is the sole expression and opinion of its author, and not of the publishers. The publishers in no manner are liable for any opinion or views expressed by the author. While best efforts have been made in preparing this book, the publishers make no representations or warranties of any kind and assume no liabilities of any kind with respect to the accuracy or completeness of the content and specifically disclaim any implied warranties of merchantability or fitness of use for a particular purpose.

The publishers believe that the content of this book does not violate any existing copyright/intellectual property of others in any manner whatsoever. However, in case any source has not been duly attributed, the Publishers may be notified in writing for necessary action.

To all knowledge seekers who are my inspiration and

my wife and daughters for their patience and support.

Gaurav Sri Krishna is an avid quizzer. He has been associated with Business Standard’s The Strategist Quiz for the last 7 years and has compiled more than 300 editions of the quiz and continues to do so. Apart from being a passionate quizzer, Gaurav holds a regular day job with one of the country’s leading business groups and has also spent many years working with multinationals and start-up enterprises. He loves reading, trivia hunting, travelling, photography, listening to all genres of music and drinks as many cups of tea as he can in a day. A Hyderabadi during his formative years and a Mumbaite when he started his career, Gaurav is now a happy Chennaite where he lives with his family.

contents

Preface

Section 1:       Brands and Ads

Section 2:       Finance

Section 3:       Management

Section 4:       Technology

Section 5:       Personalities

Section 6:       Trivia

The Final Word

Answers

preface

This book owes its existence to ‘The Strategist’, a weekly supplement on management and marketing, which appears along with the Business Standard and in which I have a quiz corner. The Business Standard Strategist quiz has always maintained a standard of quizzing that is extremely challenging. Week after week, a medley of well gleaned questions from the world of business makes it to the pages of the paper, testing the intellectual capabilities of both reader and author to the limits. The questions that I tie into a neat bundle and mail out to my editors is the fruition of a lifetime of collecting stray pieces of information that would seem useless and even frivolous to many. But for me these are akin to hidden treasure and I add each nugget, anecdote and factoid to the mound of information that now occupies every inch of space in my home, my phone and every other digital gadget I own.

Quizzing is a passion that has consumed my life for several decades. For me the pleasure of seeing my questions in print is immeasurable, but it is still no match for the thrill that I get from the barrage of responses that the quiz elicits. Putting together a compelling and interesting quiz week after week is quite a task. And it has only become tougher as we live in an age where information is traded more freely than most other commodities in the world. Despite being cryptic or having a twist in their tale, questions are no longer as easy to set as they are to answer. Therefore, one is always on an info-seeking prowl, so to say, to gather facts and relevant information that are not easily found online. If Archie was the first and Backrub became Google, the advent of search engines and the internet has meant that answers to a quiz are just a click away. Thus when someone finds a question tricky, or interesting, or hard nut to crack, it feels like a job well done.

My years as quizzer and quizmaster have taught me that the joy of quizzing lies not merely in cracking the tough questions but also in acquiring and assimilating knowledge while trying to do so. It is with this spirit that ‘The Business Standard Strategist Quiz’ has completed more than 320 editions so far.

I have been asked several times by various people about where I get my questions from. Though the obvious answer is newspapers, journals, books, the online media and such other sources; strange and untoward experiences have also contributed to the questions. Curiosity about the name of the manufacturer of the seat belt I was fastening during one of my flights, spotting an old collector’s issue of an international magazine on the pavements of Mumbai, pulling out a hand bill with interesting facts on an ice cream brand from a trash can at the corner of 26th Street on Lexington Avenue, New York City—all of these instances have led me to questions that were a pleasure to create. And I have found that trivia can also reveal some of the most profound aspects of the world of business.

Quizzers know that a quiz is more than just a collection of questions in search of answers. It is a reflection of the times we live and have lived in. It takes the spotlight to details about people, places and events that usually slip in between the cracks of time. Thus, whether it is the plethora of big brands