Presentation Advantage: How to Inform and Persuade Any Audience
Written by Breck England, Kory Kogon and Julie Schmidt
Narrated by Marguerite Gavin and Sean Pratt
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About this audiobook
That is tough news for a presenter. It means you may have a room full of people, but their minds are elsewhere. You're competing with a slew of activities demanding their attention-email, texts, Facebook, YouTube, chats, and apps, in addition to thoughts about their next meeting and projects that are behind schedule.
How do you get a message across in a world like that?
The inability to powerfully inform and persuade amid an unprecedented number of distractions is one of the greatest hidden and pervasive costs of the twenty-first-century workplace. Learn to connect with your audience, and you'll stop having unproductive meetings and wasted time.
In Presentation Advantage, FranklinCovey outlines its “Connect Model,” the mental model that allows you to connect with the message, yourself, and the audience during any presentation by:
Structuring relevant and purpose-driven messages
Understanding how our brains best synthesize and remember key information
Using visuals such as PowerPoint to inspire instead of torture your audience
Aligning your message, body language, and tone of voice for a powerful delivery
Whether to one person or one hundred, effective presenting is today's top business skill, and the experts at FranklinCovey help you master it. With the Presentation Advantage, you can deliver dynamic, compelling, and truly effective presentations every time.
Breck England
Breck England juggles writing mysteries with composing classical music, French cooking, teaching MBA’s in the world-class Marriott School of Business, ghostwriting for authors such as Stephen R. Covey, and (formerly) singing in the Mormon Tabernacle Choir. He writes widely, mostly books and articles for business people, and occasionally contributes to the newspapers on subjects ranging from education to politics to religion to French pastry. He holds the Ph.D. in English from the University of Utah. Breck lives with his wife Valerie in the Rocky Mountains of Utah among nearly innumerable grandchildren.
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