Charlotte Tilbury is in my living room. There she is, by my sofa, blowing me a kiss (Pillow Talk lining her lips, of course). Then, I blink, and she’s over by the television, one hand on her hip, smiling as if I am about to take her picture. It’s all very fun having her here and all, but she’s not much use. So with a quick swipe, I switch to wandering around one of her rose-gold shops, uncapping lipsticks, and watching her advisers apply their recommended products. I decide to try on a champagne-gold eyeshadow, with a peachy nude lip. It doesn’t work so, in a flash, it’s wiped off and replaced with a chocolate smokey eye so perfect I want to step out of my living room, pop on a nice dress and head out dancing.
But then, it’s gone. I close down my phone and I am back in my living room, alone, with a bare face and empty hands. Such is the power of beauty tech today that I was able to do an entire virtual shopping experience from my smartphone. I didn’t need an app, a headset, or an in-depth tutorial from an IT expert to do so. I just opened my phone and scanned a QR code. Genius,
