There's an indecipherable logic and an irreplicable magic to finding the perfect lip colour. It's what leads rational people to otherwise irrational behaviour, from trawling through chemist bargain bins in the vain hope of happening upon a discontinued shade you wore to the exclusion of all others in the summer of 2018, to chasing women in restaurants who have invited the disturbance by having swiped their lips in the perfect shade of maroon, like sunlight Shot through a glass of shiraz in the summertime.
The perfect lip colour defies calculations of undertones, coverage, depth and light, and supersedes the recommendations of YouTubers or Instagram make-up artists. It may even defy the woman who let you in on her shade at that restaurant - perhaps because it's so individual, so knitted
