On being named 2020’s Marketer of the Year
t was very special to win this award last year. I have the privilege of leading the Marketing team at Lotto NZ, but I’m very lucky to have an amazing group of people around me who are instrumental in bringing the marketing strategy to life. I believe there’s never been a better time to be a marketer. The breadth of skill and curiosity required to manage your way through the constant change in our industry means you need to keep learning and trying new things to keep up. Understanding the motivations that affect human behaviour is fascinating and having a role where you can impact those