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“MY THEORY HAS ALWAYS BEEN: IF YOU’RE NOT POPULAR IN YOUR OWN BACKYARD, HOW CAN YOU EXPECT TO BE BIG OVERSEAS?”

He’s young, gifted, has that entrepreneurial gene, and he’s on a mission to change New Zealand’s health-supplement industry.

Kōrure CEO and founder Ron Park moved to Christchurch with his parents from South Korea when he was just nine years old, and subsequently stayed on to study accounting and finance at the University of Canterbury (UC).

It was his Korean heritage that instilled his passion for health supplements – Koreans are extremely health conscious and as a child growing up in

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