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    THE WARRIORS + NEUROSPOT DEMONSTRATING THE MARKETING POWER OF LIVE SPORTS SPONSORSHIP

    Mar 13, 2020 3 minutes

    The Vodafone Warriors are one of New Zealand’s most exciting professional sporting teams, competing in the Australasian NRL competition. The club is backed by a loyal fan base and boasts an extensive list of long-term sponsorship deals with brands such as Vodafone, Canterbury of New Zealand, Mazda and Asahi Beverages.

    But what is it like to be a game-day supporter at the Vodafone Warriors’ home ground - Mt Smart Stadium? And what does this mean for sponsors? To answer this question, the

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