Even Lil Nas X and Sam Elliott can't save a forgettable year of Super Bowl ads
by Lorraine Ali, Los Angeles Times
Feb 03, 2020
3 minutes
Martin Scorsese. Chance the Rapper. Bill Murray, Chris Rock. Jason Momoa. Wesley Snipes.
So many celebrities, so many unremarkable ads during Super Bowl LIV.
Coke, Budweiser, Facebook and more paid upward of $5 million to run spots Sunday during the game between the Kansas City Chiefs and the San Francisco 49ers. 100 million viewers were expected to tune in for the Fox broadcast from Hard Rock Stadium in Miami, with all expecting sponsors to bring their A-game ads to the bowl.
And the most memorable Super Bowl ad is ... still Apple's "1984." But there
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