Sign up for The Automotive Leaders Letter Watch the full video on YouTube - click hereEmbark on an automotive innovation journey with Ashok Sivanand, Founder and CEO of Integral, as we explore how he actively shapes the future of product design, technology, and leadership in the automotive industry.In this episode, Ashok shares his insights on:?What's happening in the world of automotive technology and product design?Bridging the gap between Lean manufacturing principles and the field of software and technology?The challenges faced by OEMs in adopting cross-functional design processes and understanding how silos impact innovation?The shortcomings of traditional customer surveys?Power of in-depth interviews and qualitative data for effective problem-solving?Essential leadership qualities for fostering innovation in automotive companies?Why leaders should foster an environment that encourages experimentation and learning?The transition to a more innovative mindset within traditional organizationsJoin us to explore the challenges, rewards, and transformative approaches shaping the future of the automotive industry. Whether you’re an industry professional or simply love innovation, this episode is a must-listen. Themes discussed in this episode:Understanding Customer Pain PointsChallenges in Traditional ApproachesInnovating Automotive CultureDesigning Products in the IndustryMaking Bets for InnovationTransitioning to an Innovative MindsetIntegral Way of Problem-SolvingEssential qualities for fostering innovation in companiesManaging Transitions in CompaniesFeatured: Ashok SivanandWhat he does: Ashok is the driving force behind Integral, a digital transformation firm. As the CEO, Ashok is on a mission to make mobility a universal right. His passion lies in collaborating to build delightful products and high-performing teams, fostering a tech community that's not just inclusive but diverse. With leadership roles at Pivotal Labs and a track record in product development, he's now leading Integral to reshape how businesses integrate technology into their core.On leadership: “I think that a combination of vulnerability and resilience is something that is hard to find. It's hard to find within oneself, let alone within an organization”Mentioned in this episode:IoT Company, ShoplogixToyota Production System & The Theory of ConstraintsFord LabsSteve Blank’s Investment Readiness ChecklistThe Four...