21 min listen
Building Community (and Clients) through Content
Building Community (and Clients) through Content
ratings:
Length:
41 minutes
Released:
Apr 26, 2024
Format:
Podcast episode
Description
This week’s episode of The Build Show Podcast features a dynamic conversation between Matt and marketing expert David Meerman Scott, whose influence shaped Matt's career. Matt recalls learning invaluable marketing tips from David early on, which he implemented and launched what eventually became The Build Show. They discuss the importance of aligning marketing with consumer behavior, emphasizing the power of content creation.David dives into the connection between neuroscience and fandom, highlighting how humans crave the safety and comfort of like-minded tribes; he illustrates the sense of community that comes with shared interests.The conversation further explores the neuroscience behind building connections through video content, discussing concepts like tribalism, proximity, and mirror neurons. David explains how these factors deepen human bonds and make viewers feel immersed in what they watch.Tune in for Matt and David’s advice for building a strong online presence and creating engaging content.Resources:New Marketing Mastery CoursesFanocracyby David Meerman Scott & Reiko ScottThe New Rules of Marketing & PR by David Meerman ScottFind David on the Web:Instagram: @dmscottX (formerly known as Twitter): @dmscottLInkedIN: https://www.linkedin.com/in/davidmeermanscott/Website: https://www.davidmeermanscott.com/Blog: https://www.davidmeermanscott.com/blogFind Matt and The Build Show on the web:Build Show Videos: https://buildshownetwork.com/go/mattrisingerInstagram: @risingerbuild and @thebuildshowTikTok: @thebuildshowYouTube channel: https://www.youtube.com/@buildshowWebsite: https://risingerbuild.com/ and https://buildshownetwork.com/Join us at Build Show LIVE this November 7-9 in Austin, TX. Click here to stay in the know.
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Released:
Apr 26, 2024
Format:
Podcast episode
Titles in the series (100)
Episode 9: the Litmus Test for a Well-Build Home: This week I’m going to be talking about a really important topic, that not all podcasters or builders might mention as we don’t want it to come across the wrong way. However, it’s super important which is why I’ve decided to go there. Today we’re talking all about build quality and what the standard Litmus test should be for a good vs. a not-so-good build and if this same test could be used to assess if someone is a good builder or not, too. The latter of which might help some of you students, young professionals and consumers out there make the right choices. Sponsored by Builder’s First Source, tune into today’s episode of the Build Show where I’ll be discussing three things that define a great build…in my opinion anyway. by The Build Show Podcast