In this episode of Logistics with Purpose, co-hosts Enrique Alvarez and Nuria Sierra shine a spotlight on organizations dedicated to making a positive impact. Their guest, Christina Aleixendri, shares her journey with bound4blue, a company developing automated wind-assisted propulsion systems for ships. Christina's story encompasses her transition from wanting to pursue medicine to becoming an engineer, driven by her passion for problem-solving. She delves into the challenges of starting a company and the technological innovations behind bound4blue's solutions. Listen in and learn more about the importance of purpose-driven work, the impact of regulations on the maritime industry, and the future of sustainable shipping. Learn why Cristina emphasizes the significance of finding purpose in every job, and how you can apply it to your own journey. Additional Links & Resources:Learn more about Logistics with Purpose: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listenThis episode was hosted by Enrique Alvarez and Nuria Sierra. For additional information, please visit our dedicated show page at: https://supplychainnow.com/navigating-purpose-innovations-sustainable-shipping-lwp102