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Innovation

Innovation

FromThe World of Business


Innovation

FromThe World of Business

ratings:
Length:
26 minutes
Released:
Sep 28, 2010
Format:
Podcast episode

Description

How do companies generate new ideas turn them into products? Peter Day hears from Professor Vijay Govindarajan.
Professor Govindarajan tells him why established companies can innovate as well as start ups, and how they can implement ideas as well as generate them.
Released:
Sep 28, 2010
Format:
Podcast episode

Titles in the series (100)

Insights into the business world - featuring content from BBC Radio 4's In Business programme, and also Global Business from the BBC World Service.