Today’s Lady Startup story is a common one.
A story of becoming bored with your day job, dreaming of doing something different… and then making it happen.
Alyce Tran is the co-founder of The Daily Edited. They make really cute personalised leather and lifestyle accessories that you’ve probably seen on Instagram. 
They’re a hugely successful brand these days, worth over 30 million dollars, with celebrity purchasers like Kylie Jenner and Hailey Baldwin.
You might recognise their products - but what you probably don’t know is that TDE started in Alyce’s house, at her kitchen table. And for a year, her life was kind of crazy.
So how did she make the jump from dream to side hustle to multi-million dollar business?
THE END BITS:
Check out The Daily Edited here - https://www.thedailyedited.com/. 
And on Instagram here - https://www.instagram.com/thedailyedited/?hl=en.
Join the waitlist for the Lady Startup Rocket Plan here… https://www.ladystartup.com/pages/rocket-plan-waitlist.
Want insider tips and tricks for your business direct from Mia Freedman each week? Get the free Lady Startup newsletter here... https://www.ladystartup.com.au/
Want to help lift other women higher and maybe get a boost for your biz? Follow us on Instagram… https://www.instagram.com/ladystartups/
Looking for a community of kickass Lady Startups (and other women who want to start businesses)? We have a free one for you right here... https://www.facebook.com/ladystartups/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts/
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
CREDITS:
Host: Mia Freedman, co-founder of Mamamia and founder of Lady Startup
Guest: Alyce Tran
Producer: Leah PorgesBecome a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.