Search performance and how to win is all that matters for digital marketers on Ecommerce. When people search on Amazon or Google the game is that they find your brand and products! This week, Nathan Rigby Co-Founder of Analytic Index joins us to explain the why and how retailers and anyone in e-commerce needs to win at search turning into sales. What is your market share or share of voice? How much digital shelf do your products have? With less space for search results, you need to know what works and what doesn’t quickly. How are you doing compared to key competitors or the category? We play “What’s That Keyword?” News segment covering the latest in retail and ecommerce news. Join Scott Ohsman, Summer Jubelirer and Hayley Brucker for years of knowledge and some juicy nuggets. Ecommerce Simplified! Warning, you will learn and be entertained at the same time.  Brought to you by: Athletic Greens. Activate your great deal by going to: https://athleticgreens.com/partner/d35ctoffer-nutrition/en?utm_source=podcast&utm_medium=influencer&utm_campaign=emerging_d35ct__a3878__o27&utm_term=cac__a3878__o27&utm_content=sport__a3878__o27   QUICKFIRE Info:   Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com  Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/   Guest: Nathan Rigby    LinkedIn: https://www.linkedin.com/in/nathan-rigby-ba6aa82/ Website: https://analyticindex.com/   HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 15 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC.   LinkedIn https://www.linkedin.com/in/summerjubelirer/   Scott Ohsman has been working with brands for over 27 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/   Hayley Brucker has been working in retail and with Amazon for years. She is currently a Marketing Coordinator at Channel Key LLC. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor.  LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/   Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.