This week, Mike Massaro shares how important it is to set the narrative.  Mike’s quote was, “If you don’t set the narrative, the narrative is going to be set for you.”
In this episode you will learn:

How transitioning from a private company to a public company created an entirely new audience to communicate to and how to embrace the challenge.
Making sure that you communicate in various ways so that employees feel comfortable when they are listening to your message.
Understanding what motivates a team and what they ultimately want.
It isn’t how many times you say something, it’s how many times it resonates.

24 Hour Challenge: What makes you feel fulfilled?  Write down the top three things that make you feel fulfilled both professionally and personally.  If you are not fulfilled, figure out why.
The app that Mike mentions in the episode: https://bigvu.tv/
About Mike Massaro:
As CEO of Flywire (Nasdaq: FLYW), Mike Massaro has grown the business from a concept into a leading payments enablement and software company. He has overseen Flywire’s expansion into new regions while aligning Flywire’s global team with the company’s strategic direction, including the company's Initial Public Offering (IPO) in May of 2021.
His background spans global payments, mobile software and hardware, and e-billing at high-growth technology companies, including Carrier IQ and edocs, Inc. Mike has been named Entrepreneur of the Year by Ernst & Young, one of the 100 Most Intriguing Entrepreneurs by Goldman Sachs, and a CEO of the Year by Comparably, among other distinctions. He earned his Bachelor of Science degree in Management Information Systems from Babson College.
You can connect with Mike in the following ways:

Website: https://www.flywire.com/
LinkedIn: https://www.linkedin.com/in/mmassaro/
Twitter: @mpmassaro

 
You can connect with Laura in the following ways:

LinkedIn: https://www.linkedin.com/in/drlaurasicola
LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/
YouTube: https://www.youtube.com/c/VocalImpactProductions
Facebook: Vocal Impact Productions
Twitter: @LauraSicola
Instagram: @VocalImpactProductions
Website: https://vocalimpactproductions.com/
Laura’s Online Course: virtualinfluence.today

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 See omnystudio.com/listener for privacy information.