In this episode of Farm4Profit, we're joined by Walt Duflock, the VP of Western Growers Innovation Center and a fifth-generation farmer from Monterey County. With over 30 years of experience in Silicon Valley tech startups and a deep-rooted connection to agriculture, Walt brings a unique perspective to the table.Walt shares insights into his diverse background, from managing specialty crops like wine grapes and cattle to his extensive experience as a startup advisor and entrepreneur. He delves into his role in building THRIVE into the premier AgriFoodTech Accelerator and discusses the exciting developments in high-value crop innovations.One of Walt's key initiatives is the International Forum of Agricultural Robotics (FIRA), a three-day event showcasing autonomous farming and robotics solutions. He highlights the impact of FIRA USA, which attracted over 2,000 attendees from 30 countries and featured 20 demos and 27 robots in real field conditions.Beyond his work in technology and agriculture, Walt is deeply involved in programs like Rancho Cielo, which supports young people facing challenges with education, vocational training, and life skills development. He discusses the importance of investing in the next generation and empowering them for success.In a fascinating discussion, Walt shares how social media has transformed his life and work. From leveraging platforms like LinkedIn and TikTok to connect with industry professionals to managing the Western Growers YouTube channel, he offers insights into the power of social media for agriculture.RESOURCES & LINKSwww.johndeere.comwww.meridianmfg.comwww.terraplexag.comhttps://www.corteva.us/products-and-solutions/crop-protection/Nitrogen-Stabilizers.htmlPODCAST LINK & CONTACT INFODon’t forget to like the podcast on all platforms and leave a review where ever you listen!Websitewww.Farm4Profit.comShareable episode linkhttps://intro-to-farm4profit.simplecast.comEmail addressFarm4profitllc@gmail.comPhone515.207.9640Subscribe to YouTubehttps://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5XqwFollow us on TikTokhttps://www.tiktok.com/@farm4profitConnect with us on Facebookhttps://www.facebook.com/Farm4ProfitLLC/