Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Transforming The Golf Event Business During Tumultuous Times - Marc Simon, Event Vice President at PGA Golf Exhibitions

Transforming The Golf Event Business During Tumultuous Times - Marc Simon, Event Vice President at PGA Golf Exhibitions

FromThe ModGolf Podcast


Transforming The Golf Event Business During Tumultuous Times - Marc Simon, Event Vice President at PGA Golf Exhibitions

FromThe ModGolf Podcast

ratings:
Length:
39 minutes
Released:
Oct 20, 2021
Format:
Podcast episode

Description

"Often at a big company there's not that culture of trying new ideas. But if you imbrace innovation, fail fast during the effort and you learn from it, that could be the next great big success. So it's really, really important from a cultural perspective to think more entrepreneurial, to take more risks and then to celebrate those successes along with those failures.".... Marc Simon on The ModGolf Podcast
https://files.fireside.fm/file/fireside-uploads/images/1/1ea879c1-a4a2-4e10-bea4-e5d8368a3c7a/UGhuS9z5.jpg
Click on the image below to check out our extended conversation with Marc on our Youtube Channel (https://youtu.be/lP4efwFgamE)!
[https://files.fireside.fm/file/fireside-uploads/images/1/1ea879c1-a4a2-4e10-bea4-e5d8368a3c7a/yT5TCePe.jpg (https://youtu.be/lP4efwFgamE)
Want to learn more about The PGA Show and RX Global? Visit their websites (https://www.pgashow.com/) for information and pre-registration for The 2022 PGA Merchandise Show in January 25-28 2022 in Orlando.
https://files.fireside.fm/file/fireside-uploads/images/1/1ea879c1-a4a2-4e10-bea4-e5d8368a3c7a/lNau1Njz.png (https://www.pgashow.com/)
You can learn more about Marc on his bio page (https://modgolf.fireside.fm/guests/marc-simon).
Show Notes and Marc Quotes
"The PGA Merchandise Show really focuses on three different areas: The one to one connections, some kind of marketplace for exhibitors, being able to showcase their goods and services and then the educational piece and then trying to improve those elements through time, while also offering something experiential to keep people connected and engaged."
"COVIID forced us to be more entrepreneurial while a lot of times big corporations are not. We definitely had to think fast and we definitely had to take a lot more risk and not be afraid to fail."
PGA of America and PGA Golf Exhibitions Provide Update on 2022 In-Person PGA Show Enhancements
PALM BEACH GARDENS, Fla. (August 19, 2021)
PGA Golf Exhibitions, in partnership with the PGA of America, is progressing with previously announced PGA Show initiatives to refresh and grow the 69th annual flagship event, January 25-28 2022 in Orlando. Event and programming enhancements focus specifically on powering face-to-face business connections, spotlighting innovations and prioritizing product experiential education, sourcing and transactions. PGA Golf Exhibitions and the PGA of America will continue to closely monitor and implement health and safety standards, based on CDC guidelines, local public health guidance and host venue protocols, to support a safe and comfortable experience at the 2022 PGA Show. 
“With feedback from industry stakeholders, we are reimagining various aspects of the PGA Show to build the businesses of exhibitors and attendees through programs which will enhance product experiences and learning, buying opportunities and face-to-face connections,” said PGA Golf Exhibitions Vice President Marc Simon. “Following the successful conclusion of the recent in-person buying and education summit held Aug. 9-10 in Las Vegas, we are optimistic about providing an elevated PGA Show experience while prioritizing the health and well-being of our guests. We look forward to an exciting 2022 PGA Show where the golf industry reunites, celebrates rising consumer engagement and works together for the continued growth of golf.”
Current enhancements planned for the 2022 PGA Show include:
• Creating a new PGA of America Hub on the Show Floor inside the main Central Lobby entrance of the Orange County Convention Center. Attendees will enter to a full-scale golf activation area featuring a PGA Frisco 2022 Opening preview; “Make Golf Your Thing” campaign programming; PGA Professional coaching demonstrations; golf industry programs; a PGA Professional lounge; PGA Career Services and activations for Association initiatives and business partners.
• Reimagining the Equipment Test Center to feature technology enhancements on the indoor driving range, while relocating the practi
Released:
Oct 20, 2021
Format:
Podcast episode

Titles in the series (100)

The ModGolf Podcast talks with golf's top influencers, entrepreneurs, innovators and disruptors about their vision and solutions to re-imagine, transform and grow the game. The ModGolf Podcast has been ranked #4 on 2023's most comprehensive list of "Top 25 Golf Podcasts" (https://blog.feedspot.com/golf_podcasts/), based on our quality and consistency of posts, industry expert reviews and social media influence/popularity. Please subscribe to The ModGolf Podcast to help us grow and move up the rankings in 2024! We'd love to hear from you! Have any ideas or guests you'd like to hear on future episodes? Contact Colin directly here (https://modgolf.fireside.fm/contact) or on Twitter @ModGolfPodcast (https://twitter.com/ModGolfPodcast) to start the conversation.