In this episode, we're diving into something that's been buzzing around our world lately - the shutdown of Today’s Plan. It's not just big news because it shakes up the coaching software scene; it's also a moment that makes us think about what it means for all of us in this niche, especially for folks like me running Training Tilt and coaching businesses in general.Here’s what we’re chatting about:The Big News: So, Today’s Plan is closing down. This was a bit of a bombshell when it dropped in December. It’s a mix of feelings, honestly. On one hand, it opens doors for Training Tilt, but it also has me feeling for the coaches and the team over at Today’s Plan. It's tough seeing a solid platform go under.Why Do Good Platforms Say Goodbye? It boils down to two things: money or motivation. Today’s Plan’s journey ended under Specialized’s roof, which got me thinking about how the big fish’s priorities can flip and affect the little guys. It’s a bit of a cautionary tale for anyone in the software game.A Peek Inside Training Tilt: This news had me looking in the mirror, thinking about our own path. We’ve been quietly doing our thing since 2014, focusing on helping coaching businesses without chasing the spotlight. It’s a different vibe from Today’s Plan, but it’s what keeps us ticking.Thinking Big(ger) for Coaching Businesses: The whole situation is a nudge for us to think about our game plans. It’s not just about making it through the year but building something that lasts and grows. We’re talking scalability and getting smart with our pricing - making sure we’re delivering value that our customers will happily pay for.Lending a Hand to Today’s Plan Coaches: With the news, we’ve been busy crafting ways to help coaches from Today’s Plan transition over with minimal fuss. It’s been a bit of a detour from our usual roadmap, but hey, it’s led to some pretty cool improvements on our end too.Wrap-Up: This episode is a bit of a reflection, a bit of strategy talk, and a lot about finding our way in the twists and turns of this industry. The end of Today’s Plan is a reminder of the challenges we face, but also of the opportunities to do things our way, to innovate, and to keep pushing forward. Let’s keep the conversation going and turn these changes into chances to thrive.Catch you next time!If you’d prefer to read the written version visit the blog post: Shutting Down