“I think that is often what tourism is starting to move towards. Is this existential authentic? And what that means is that you're not even really looking to meet expectations or validate that the thing in front of you is what it says it is. You are trying to recreate who you think you should be in a time that is disconnected from your usual life. Because we're a pretty jaded and suspicious society now. 'Is it a deep fake?' We live in this world of make-believe and fakeness, and you want to get to something that's real. And what's more real than yourself and the story that you tell to yourself about yourself. And if you can really connect to that, you'll feel really good.”David A. Banks is the Director of Globalization Studies at the University at Albany, SUNY and the author of the forthcoming book The City Authentic: How the Attention Economy Builds Urban America published by University of California Press. He is also a delegate to the Troy Area Labor Council and the co-host of the podcast Ironweeds.www.davidabanks.orgwww.e-flux.com/architecture/software/337954/where-do-you-live/ https://reallifemag.com/true-ish-grit/ www.reallifemag.com/new-haunts/ The attention economy of authentic cities https://doi.org/10.1080/09654313.2021.1882947https://ironweeds.podbean.com