Impact measurement is often seen as extra work to satisfy funders, but it's actually a way for nonprofits to grow, pivot, and better serve their communities. In this episode, guests Brian Straessle of Sycamore Institute and Chrystal Armstrong Brown of United Way of Greater Knoxville discuss why continuous improvement should be a priority for nonprofits and how data can shed light on opportunities for growth. We'll also talk a lot about hot dogs!