51 min listen
E26: Breaking Down Annual Planning
FromRun the Numbers
ratings:
Length:
48 minutes
Released:
Jan 3, 2024
Format:
Podcast episode
Description
Today we're flipping the script: CJ is the guest, and he's demystifying annual planning on The Role Forward podcast. CJ and host Joe Michalowski dive into the intricacies of annual planning, the practical steps of strategic planning (breaking down the process into digestible stages), and the complexities of financial forecasting in the startup ecosystem. Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line, head to www.tropicapp.io/metrics.
CJ's insights offer valuable lessons on balancing ambition with the realities of startup finance, providing a blueprint for listeners navigating their own annual planning.
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SPONSOR: Tropic
Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line. By combining approval workflows, supplier management, and pricing benchmarks all in one place, Tropic makes savings opportunities easy to find and act on. ? Visit www.tropicapp.io/metrics to learn how.
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LINKS:
The Role Forward Podcast: https://www.mosaic.tech/the-role-forward
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X / TWITTER:
@itsjoemic (Joe)
@cjgustafson222 (CJ)
@MosaicTechInfo (Mosaic)
@TurpentineMedia (Turpentine)
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TIMESTAMPS:
(00:00) Intro
(02:30) CJ's Journey to CFO
(03:54) The Annual Planning Process
(10:09) Sales Capacity Planning
(15:25) Sponsor: Tropic
(18:37) Planning for Different Business Models
(20:33) Marketing Planning and Budgeting
(25:56) The Importance of Budgeting in Marketing
(25:55) The Value of Contractors in Startups
(26:37) The Role of Finance in Business Operations
(27:10) The Impact of R&D on Business Growth
(27:30) The Strategy for Planning Out the Rest of the P&L
(27:36) The Significance of Headcount in Tech Companies
(28:45) The Importance of Team Size in Business Planning
(28:48) The Role of R&D in Product Development
(32:16) The Process of Balancing Growth Plans with Investments
(33:32) The Pitfalls in Budgeting for Non-People Costs
(36:37) The Process of Bringing Together a Unified Plan
(41:57) The Role of Finance Tools in Business Operations
(45:00) The Importance of Listening in Finance
CJ's insights offer valuable lessons on balancing ambition with the realities of startup finance, providing a blueprint for listeners navigating their own annual planning.
---
SPONSOR: Tropic
Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line. By combining approval workflows, supplier management, and pricing benchmarks all in one place, Tropic makes savings opportunities easy to find and act on. ? Visit www.tropicapp.io/metrics to learn how.
---
LINKS:
The Role Forward Podcast: https://www.mosaic.tech/the-role-forward
---
X / TWITTER:
@itsjoemic (Joe)
@cjgustafson222 (CJ)
@MosaicTechInfo (Mosaic)
@TurpentineMedia (Turpentine)
---
TIMESTAMPS:
(00:00) Intro
(02:30) CJ's Journey to CFO
(03:54) The Annual Planning Process
(10:09) Sales Capacity Planning
(15:25) Sponsor: Tropic
(18:37) Planning for Different Business Models
(20:33) Marketing Planning and Budgeting
(25:56) The Importance of Budgeting in Marketing
(25:55) The Value of Contractors in Startups
(26:37) The Role of Finance in Business Operations
(27:10) The Impact of R&D on Business Growth
(27:30) The Strategy for Planning Out the Rest of the P&L
(27:36) The Significance of Headcount in Tech Companies
(28:45) The Importance of Team Size in Business Planning
(28:48) The Role of R&D in Product Development
(32:16) The Process of Balancing Growth Plans with Investments
(33:32) The Pitfalls in Budgeting for Non-People Costs
(36:37) The Process of Bringing Together a Unified Plan
(41:57) The Role of Finance Tools in Business Operations
(45:00) The Importance of Listening in Finance
Released:
Jan 3, 2024
Format:
Podcast episode
Titles in the series (63)
E3: Netflix Co-Founder Jim Cook Shares the Secrets to Being a Great CFO: This week on Run The Numbers, host CJ Gustafson is joined by an all-time great: Jim Cook, one of the six original co-founders of Netflix, ex CFO of Mozilla (2009 - 2018), and one of the first 100 employees at Intuit. by Run the Numbers