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002 Building a Mezcal Brand

002 Building a Mezcal Brand

FromThe Stanza


002 Building a Mezcal Brand

FromThe Stanza

ratings:
Length:
36 minutes
Released:
Aug 17, 2023
Format:
Podcast episode

Description

Subscribe to The Stanza's weekly digest, sent every Friday: www.thestanzamedia.com

Find Mezcal Xaman: www.mezcalxaman.com

Connect with Mezcal Xaman on IG: @mezcal.xaman

Episode highlights:

Navigating challenges unique to producing & selling mezcal
Bringing Mezcal Xaman to European markets
Competing against large brands
Hosting exclusive "mini-festivals" to market the brand
Building relationships with bartenders to grow brand awareness
Advice for new alcohol entrepreneurs


Connect with me on IG/TikTok @thestanzamedia
Released:
Aug 17, 2023
Format:
Podcast episode

Titles in the series (21)

An investor's perspective on hospitality & fashion. Subscribe to the weekly journal at www.thestanzamedia.com