33 min listen
How L&D Can Use Copywriting and Content Marketing Strategies w/ Gary Stringer
How L&D Can Use Copywriting and Content Marketing Strategies w/ Gary Stringer
ratings:
Length:
61 minutes
Released:
Jan 9, 2024
Format:
Podcast episode
Description
Ever wondered how the art of copywriting can revolutionize Learning & Development? ?
In our latest episode, we dive into the transformative power of copywriting and content marketing within the L&D sphere! Join Sarah and Gary as they explore:
? The Crucial Role of Copywriting in L&D: Discover how compelling writing can elevate your L&D initiatives, making your content more discoverable and relevant.
? The Science of Engagement: Learn about the framework for creating captivating content – from crafting effective titles to adding real value to your audience.
?️ Clarity and Conciseness: Uncover the secrets to structuring content that resonates immediately with your audience, without the fluff.
? Tailoring Content: Dive into the art of creating content that's not just perfect, but perfect for your audience's specific needs.
? AI in Content Creation: Join the debate on the role of AI in content creation and its implications for human-centric and problem-solving content.
As we navigate these topics, we challenge you to think: How can you apply these insights to enhance your own L&D strategies? Share your thoughts below! ⬇️
37 Lessons For A Winning L&D Strategy - a free guide using expert insights from 50+ podcast conversations: https://www.gethownow.com/disrupt
Gary's Recommendations:
The Art Of The Click
Make It Count
L&D Disrupt
The 2024 L&D Trends Report
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Released:
Jan 9, 2024
Format:
Podcast episode
Titles in the series (100)
Ask Me Anything! Answering Your L&D Questions: This week on The Overnight Trainer Podcast, I answered YOUR burning L&D questions! Find out my thoughts on:? The key steps to keep in mind when designing a development program⭐️ Essential skills for progressing in an L&D career? Finding studies that ... by The L&D Career Club Podcast