Spencer Robinson, Director of Real Estate at Central Michigan University, delves into the world of green claims - statements companies make about their sustainability initiatives - and discusses the increasing need for these claims to be verifiable. Spencer sheds light on recent legal developments and regulations surrounding these claims, particularly in the United States. He explains some of the implications for both large corporations and smaller businesses in the real estate and retail sectors. James Cook is the Director of Retail Research in the Americas for JLL.  Subscribe: Apple Podcasts | Spotify | Google Podcasts Listen: WhereWeBuy.show  Alexa: Say "Enable the Where We Buy skill" Email: jamesd.cook@jll.com  Watch our video show, Everything We Know About Retail: http://everythingweknow.show/ Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061  Read more retail research here:  http://www.us.jll.com/retail Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.