In this episode, I share the behind-the-scenes details of my successful Black Friday sale for my local photography clients. I'll discuss the offer I created, how I marketed it, and the results I achieved. Additionally, I'll provide valuable lessons learned and takeaways for photographers planning their own Black Friday offers.HIGHLIGHTS:Black Friday may not be the best time to promote sessions due to the overwhelming competition.Consider waiting until closer to Cyber Monday or doing a December flash sale instead.Consistent marketing and nurturing client relationships are crucial for successful sales.Prioritize understanding your goals and crafting an offer that aligns with them.People often wait until the last minute to take advantage of sales, so follow up and remind them.LINKS: Ep 255 | Overcome the Lack of Leads in Your Business With These StrategiesFOLLOW: Tell me what your favorite part of this episode was - @thebrookejeffersonAre you ready to make full time income from your photography business? Join me on December 5th for a LIVE Masterclass where I'm giving you the EXACT steps and strategy to make that happen. Check out more details Loving this podcast? Come join us in the Photographer Community on Facebook.Looking to invest in REAL business strategy and coaching? Come check out my Blueprint program.