Discover the future of sustainability with Paul Lightfoot, the General Manager at Patagonia Provisions, in this episode. Paul's passion for sustainability, health and the well-being of our planet shines through as he explores the current state of sustainability efforts and the changes he believes are crucial for our planet. A shift towards climate-smart produce agriculture, emphasizing whole organic foods, and moving away from factory-farmed, meat-heavy and processed foods is at the forefront of this discussion. Organic produce plays a pivotal role in this transformation, promoting sustainability by avoiding synthetic inputs, enhancing farmer profits, fostering biodiversity, improving nutrition and protecting waterways. Listen in to learn about the benefits of regenerative organic produce, discover the pathways to secure funding and understand the certification process.Key TakeawaysHow Paul began thinking about sustainability.What he thinks we are doing right in sustainability right now.What he believes we need to change or upgrade in terms of sustainability.The importance of shifting away from factory meats and processed foods.How organic produce can help the produce agriculture industry.The benefit of producing regenerative organic produce.Guest ResourcesPaul Lightfoot: LinkedInShow LinksInternational Fresh Produce Association - https://www.freshproduce.com/Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/Twitter - https://twitter.com/IntFreshProduce/LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/Instagram - https://www.instagram.com/intlfreshproduceassn/