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64. How the Purple Tomato is Expanding Biotechnology in Produce

64. How the Purple Tomato is Expanding Biotechnology in Produce

FromFresh Takes On Tech


64. How the Purple Tomato is Expanding Biotechnology in Produce

FromFresh Takes On Tech

ratings:
Length:
34 minutes
Released:
Oct 18, 2022
Format:
Podcast episode

Description

The market for fresh and delicious produce is continuing to expand thanks to innovations in biotechnology. 

The latest in produce expansion is the purple tomato! 

Thanks to Nathan Pumplin, President and CEO at Norfolk Health Produce, the purple tomatoes' nutritious qualities will be reaching markets as early as 2023 and it’s all thanks to the innovation in biotechnology for growing produce. 


Join us as we discuss:
The health benefits of the purple tomato compared to others
The USDA’s new rules and regulations for biotechnology growing
The changing the conversation on GMOs and their health benefits 
Expanding with more produce after the purple tomato
Released:
Oct 18, 2022
Format:
Podcast episode

Titles in the series (86)

Welcome to Fresh Takes on Tech, a podcast from the International Fresh Produce Association. At IFPA, Our trade association represents companies from every segment of the global fresh produce and floral supply chain. We advocate, connect and guide to enhance members’ prosperity. This is a show for people interested in the intersection between technology and the produce and floral industries. Each episode we explore the problems, solutions, people and ideas that are shaping the industry.