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58. Solving the Uncertainty in Farming with Digital Playbooks

58. Solving the Uncertainty in Farming with Digital Playbooks

FromFresh Takes On Tech


58. Solving the Uncertainty in Farming with Digital Playbooks

FromFresh Takes On Tech

ratings:
Length:
22 minutes
Released:
Sep 6, 2022
Format:
Podcast episode

Description

The uncertainty of farming conditions is one of the toughest challenges the produce industry faces. 

Thanks to Founder and CEO Ros Harvey of The Yield, their mission is to help create a digital playbook based on valuable data from farmers that will help protect their produce.

Join us as we discuss:
Establishing digital playbooks to improve growing and supply chain conditions
Solving uncertainty in farming, like weather
Developing a sales cycle based on value through data collection
Released:
Sep 6, 2022
Format:
Podcast episode

Titles in the series (83)

Welcome to Fresh Takes on Tech, a podcast from the International Fresh Produce Association. At IFPA, Our trade association represents companies from every segment of the global fresh produce and floral supply chain. We advocate, connect and guide to enhance members’ prosperity. This is a show for people interested in the intersection between technology and the produce and floral industries. Each episode we explore the problems, solutions, people and ideas that are shaping the industry.