In this episode, Shailash and David look at the 5 different audiences that Sporting Directors engage with. There is a conversation around whether some are more important than others and a look at the directors that communicate better than others. The audiences in no specific order are:
 
Players
Managers
Ownership
Media
Supporters

 
Sporting Directors' Corner aims to look at football in the context of Sporting Directors, to delve deeper into this multi-faceted role and its impact within football across the globe. Keep an eye out for the next episode and let us know any feedback you have in the comments.
 
Follow David at @undervalu on Twitter
Follow Shailash at @a5techs on Twitter
 
Read all the football stories across the top leagues and clubs at getfootball.eu/linktree/