In this episode, Shailash (COO of Get Football Group) and David (Chief Researcher at DirectorOfFootball.com) look at culture and identity through a sporting directors lens and how important it is to the success of a football club. It is a big and broad topic that we start to dissect, referencing Bayern Munich on how they operate to demonstrate their culture and identity. They made some big decisions recently with the sacking of Oliver Khan and Hasan Salihamidžić which sent shock waves in the manner they did it but was it just a demonstration of their ruthless pursuit to stay ahead of everyone else.
 
Sporting Directors' Corner aims to look at football in the context of Sporting Directors, to delve deeper into this multi-faceted role and its impact within football across the globe. Keep an eye out for the next episode and let us know any feedback you have in the comments.
 
Follow David at @undervalu on Twitter
Follow Shailash @a5techs on Twitter
Read all the football stories across the top leagues and clubs at getfootball.eu/linktree/
 
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