52 min listen
How a Button-Down Shirt Attracted a Cult Following
FromShopify Masters
ratings:
Length:
24 minutes
Released:
Nov 30, 2023
Format:
Podcast episode
Description
New York-based clothing company Alex Mill set out to make the perfect button-down shirt. Founder Alex Drexler and CEO Roxanne Stahl O’hara share how the brand grew organically through word-of-mouth and working with content creators.To learn more about Alex Mill and show notes: https://www.shopify.com/blog/alex-mill-following
Released:
Nov 30, 2023
Format:
Podcast episode
Titles in the series (100)
How Running FB Ads to a Kickstarter Campaign Led to $800K In Funding: In this episode you’ll learn how an entrepreneur used Facebook ads to promote a Kickstarter campaign that raised $800,000. In this episode you'll learn: 1. What is rapid prototyping and how to use it to design your products. 2. How to make sure you’re ONLY focused on solving your customer’s main problem. 3. When do you know when your prototype is ready to bring to the market. by Shopify Masters