We talked about:

Data-led academy
Arpit’s background
Growth marketing
Being data-led
Data-led vs data-driven
Documenting your data: creating a tracking plan
Understanding your data
Tools for creating a tracking plan
Data flow stages
Tracking events — examples
Collecting the data
Storing and analyzing the data
Data activation
Tools for data collection
Data warehouses
Reverse ETL tools
Customer data platforms
Modern data stack for growth
Buy vs build
People we need to in the data flow
Data democratization
Motivating people to document data
Product-led vs data-led


Links:

https://dataled.academy/


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