In this episode we take a look at marketing and practice building from the perspective of new practitioner who is excited and looking forward to building a business. No, you don’t need to go back and reread that last paragraph; you got it right the first read through. In this conversation we hear from a newly minted acupuncturist who is happily looking forward to building a business. Yes, this is a minority point of view, as many of us believe ourselves to be healers, but not “business people.” For many this aversion to engaging the “practice of practice” can be the source of emotional, financial, relational and spiritual struggle. We grudgingly do something we hate in order to get something we want. How’s that supposed to work?Listen in and update your perspective on marketing and business! Head on over to the show notes page for more information about this episode and for links to the resources discussed in the interview.