In this episode, Chris Goede and Perry Holley interview Susan Davis, an executive facilitator and coach, about influential selling. They discuss the importance of understanding personality styles in sales and how it can lead to better connections with customers. Susan shares insights on how influential selling differs from other sales methodologies, combining personality styles, leadership principles, and hardcore sales techniques. They also highlight the unique features of their influential selling course, such as teaching participants how to uncover needs, handle objections, and create value for customers. Overall, this episode aims to revolutionize the way listeners approach sales and increase their ability to influence others. References: MaxwellLeadership.com/PrivateWorkshop Download the FREE Learner Guide for this episode at MaxwellLeadership.com/Podcast.