?️ This week, we're celebrating Sustainability Day with a very special guest, Christophe Firth, a true expert in sustainability.

Christophe is a partner at Kearney's Communication, Media, and Technology Practice, where he has dedicated 14 years to making a positive impact. Kearney, a global management consulting firm, collaborates with over three-quarters of the Fortune Global 500 companies, as well as influential governmental and nonprofit organizations. ?

Beyond his impressive career, Christophe is a lifelong racquet sports player and a passionate advocate for sustainability. ??

In this episode, he shares with us some of the remarkable initiatives currently underway in the tennis industry to promote sustainability, as well as the challenges and opportunities for further growth. ?

We hope this episode will inspire you to take meaningful actions and remember that every small effort can make a significant difference. As Christophe's favorite Scottish saying goes, "many a mickle makes a muckle." ?

Get ready to listen to one of the best out there, only here at Vida tennis. 

Christophe's LinkedIn article:
https://www.linkedin.com/pulse/tennis-teardown-improving-sustainability-through-product-firth

WEBSITE:
www.vidatennispodcast.com

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