In episode 502 of the Serious Sellers Podcast, Bradley and Swapneel discuss:
00:00 - Selling on Amazon And Scaling Rapidly
14:18 - Product Launch Strategies and International Market Approaches
12:47 - Scaling a Multimillion-Dollar Business Solo
17:52 - Product Research and Potential Products
20:39 - Issues With Suppliers and Product Lifespan
23:42 - Product Launch and Maintenance Strategies
34:40 - What's Next For Swapneel?
38:52 - Swapneel's 60-Second Tip

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Transcript

Bradley Sutton:

Today we've got a very unique seller. He sold over $10 million over the last couple of years, has 60 products in over 10 marketplaces and launches a new product every month. Guess how many employees he has? Zero. How cool is that? Pretty cool, I think. Black Box by Helium 10 houses the largest database of Amazon products and keywords in the world. Outside of Amazon itself. We have over 2 billion products and many millions more keywords from different Amazon marketplaces, from USA to Australia to Germany and more. Use our powerful filters to search through this database for pockets of opportunity that you might want to get into with your first or next product to sell on Amazon. For more information, go to h10.me forward slash black box. Don't forget you can save 10% off for life on Helium 10 by using our special code SSP10. Hello everybody and welcome to another episode of the series sellers podcast by Helium 10. I am your host, Bradley Sutton, and this is the show. That's a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world and from the other side of the world. We've got a serious seller here that is joining us for the first time in the show. Why don't you go ahead and introduce yourself, since it's your first time on the show.

Swapneel:

Hi, my name is Swapneel and I'm from India. Been selling on Amazon from the year 2014 and, as a full term, from last four years.

Bradley Sutton:

So yeah, were you born and raised in India?

Swapneel:

Yeah. What part Rajasthan, Jodhpur.

Bradley Sutton:

Okay, all right. And have you lived all your life there or have you moved around at all?

Swapneel:

Yeah, so when I was like 19 years old I went to New Delhi like for my university for five years and then right now I'm like kind of digital nominate, so I don't really live here anymore, but just maybe like two, three months a year just to visit my family, because my family still live here.

Bradley Sutton:

Okay. Well, what did you go to a university for?

Swapneel:

I did law so.

Bradley Sutton:

I wanted to be a lawyer.

Swapneel:

Yeah, so I did law for five years and I specialized in intellectual property rights.

Bradley Sutton:

How does one go from five years studying law and then all of a sudden, e-commerce? Not a natural transition there?

Swapneel:

No, I was doing part time, like other than focusing at university. I was working as well All my university years. Any commerce yes, I was selling on Amazon from 2014. And yeah, so, and I did. Well, how did that?

Bradley Sutton:

happen, though, because that's still not typical. It's not like okay, yeah, during the day I'm going to study law, during the night I'm going to sell on Amazon. I mean like especially in 2014, when hardly anybody was doing it, so how did Amazon even get on your radar?

Swapneel:

So, even before Amazon, I was doing a lot of other platforms like eBay, and there are some other local marketplaces like traders shop clothes, so, and you know, in 2013, amazon entered in India, but in 2014, they opened for everyone, and I knew that Amazon is a really big e-commerce company and I should