73 min listen
51: The story behind the world’s most boring advert for a sex toy client with Halo co-founder Nick Ellis
FromCall To Action
51: The story behind the world’s most boring advert for a sex toy client with Halo co-founder Nick Ellis
FromCall To Action
ratings:
Length:
76 minutes
Released:
Nov 27, 2020
Format:
Podcast episode
Description
This week, armed with the promise of sex and drugs and How Brands Grow, we’ve waded our way through gaggles of groupies to catch ex-rock star, pitch addict and award winning creative, Nick Ellis.
A respected strategic thinker and pre-watershed sex toy advert pioneer, Nick is Creative Partner & Co-Founder of Halo, a Design Week UK Top 100 independent brand agency based in Bristol. He has over 20 years’ experience working on significant global projects for clients including Jack Daniel’s, SEAT, BT, Live Nation, Ticketmaster, and Diageo.
He talks to us on his failed career as a rock star, running an agency, why he’s ashamed of his “womb room”, tips on creative briefing, the importance of account management, making the world’s most boring advert for a sex toy client and loads more. Tune up, plug in and enjoy.
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Follow Nick on Twitter
And on LinkedIn
Check out his agency Halo
Watch Wow How Now: A Creative Pitch Technique on ISOLATED Talks
And check out the slides from his ZeeMelt talk on Account Management
Hovering Art Directors on Tumblr
Nick’s book recommendations are:
How Brands Grow by Byron Sharp
Paid Attention by Faris Yakob
Delusions of Brandeur by Ryan Wallman
Strategy is Your Words by Mark Pollard
Cloud Atlas by David Mitchell
Slade House by David Mitchell
The Ocean at the End of the Lane by Neil Gaiman
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A respected strategic thinker and pre-watershed sex toy advert pioneer, Nick is Creative Partner & Co-Founder of Halo, a Design Week UK Top 100 independent brand agency based in Bristol. He has over 20 years’ experience working on significant global projects for clients including Jack Daniel’s, SEAT, BT, Live Nation, Ticketmaster, and Diageo.
He talks to us on his failed career as a rock star, running an agency, why he’s ashamed of his “womb room”, tips on creative briefing, the importance of account management, making the world’s most boring advert for a sex toy client and loads more. Tune up, plug in and enjoy.
/////
Follow Nick on Twitter
And on LinkedIn
Check out his agency Halo
Watch Wow How Now: A Creative Pitch Technique on ISOLATED Talks
And check out the slides from his ZeeMelt talk on Account Management
Hovering Art Directors on Tumblr
Nick’s book recommendations are:
How Brands Grow by Byron Sharp
Paid Attention by Faris Yakob
Delusions of Brandeur by Ryan Wallman
Strategy is Your Words by Mark Pollard
Cloud Atlas by David Mitchell
Slade House by David Mitchell
The Ocean at the End of the Lane by Neil Gaiman
/////
Released:
Nov 27, 2020
Format:
Podcast episode
Titles in the series (100)
7: Fredrik Hallberg by Call To Action