Twitter is a fantastic platform to engage with people instantly, build connections and share your thoughts with the world. However, with 500 million tweets per day, how can you stand out and grow your audience? And, more importantly, how can you repurpose your longer form content effectively on the platform?I spoke to social media marketing expert Dan Knowlton all about Twitter - he shared his expertise on how to use the platform in the most effective way and how repurpose your content on the platform.We discussed:What content works best on TwitterHow to repurpose your content into tweets, livestreams, videos and much moreThe main mistakes people make with content marketingTo listen to the full podcast episode and read the blog post, click here.