In this episode you'll learn:  How Erica started her brand, The Unconventional RD Why she is so passionate about SEO and giving dietitians a voice on the Internet What SEO mistakes she made (that you can avoid!) How (and why) to get started with SEO as an RD2BE  The qualities you have that may make you awesome at SEO The first steps you should take if this interests you   Resources mentioned:  The Unconventional RD Podcast - Episode #69 with Jenny Westerkamp SEO Freebie from Erica - http://seofreebie.com  The Unconventional RD Website -  https://www.theunconventionalrd.com/ The Unconventional RD Facebook Group (A MUST join!) - https://www.facebook.com/groups/TheUnconventionalRD The Unconventional RD Instagram: https://www.instagram.com/theunconventionalrd/ Connect with Erica on LinkedIn: https://www.linkedin.com/in/ericajulson/ Pass Class - The complete solution to pass the RD exam with less overwhelm and more confidence: http://allaccessdietetics.com/pass-class    About Erica: Erica Julson is a registered dietitian and proponent of online entrepreneurship for RDs. She is the founder of The Unconventional RD - a podcast, Facebook community, and set of online courses dedicated to helping wellness professionals learn how to think outside of the traditional employment box and start, grow, and scale their own digital empires. She loves talking about all things SEO, passive income, and email marketing!   About Pass Class:  Imagine studying for the RD exam with an evidence-based study method, clear study plan, access to a tutor, accountability, and expert instruction. It’s all included in Pass Class - the complete RD exam solution for studying with less overwhelm and more confidence. Learn more and enroll at allaccessdietetics.com/pass-class