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    Ep 95 | Becoming KNOWN for how you help people (publicity strategy, pitching no-nos, and that time her article went mega viral) with Selena Soo

    Ep 95 | Becoming KNOWN for how you help people (publicity strategy, pitching no-nos, and that time her article went mega viral) with Selena Soo

    FromMarketing #Unfiltered

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    Ep 95 | Becoming KNOWN for how you help people (publicity strategy, pitching no-nos, and that time her article went mega viral) with Selena Soo

    FromMarketing #Unfiltered

    ratings:
    Length:
    64 minutes
    Released:
    Jun 22, 2023
    Format:
    Podcast episode

    Description

    Whether we like it or not, there’s one big rule in the biz world: You can’t grow your business if no one even knows about you. Well, this is something Selena Soo has devoted her career to helping you fix! She’s a Bad@$$ PR strategist and creator of one of the most well known publicity courses on the web, Impacting Millions. In this conversation we talk about: ☑️That time she went mega viral thanks to a CBS article: Why did that happen? What did it do for her business? ☑️Being an introvert while also going after major visibility ☑️How to know what kind of publicity is right for your business and how to choose relevant stories ☑️ALL the pitch questions …and more. Resources included in this episode: Follow her here: @selenasoo  Get her Publicity Calendar with 12 MONTHS worth of story ideas to get into the media! Get it here.Plus check out her services, here.
    Released:
    Jun 22, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋? I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry ?), and strategies and perspectives that will help you show up consistently and effectively.