21 min listen
Algorithms
FromPhenomena
ratings:
Length:
31 minutes
Released:
Nov 30, 2022
Format:
Podcast episode
Description
From fashion brands to Silicon Valley giants, virtually every company is trying to make algorithms work for their business. But many algorithms are built on questionable assumptions about the way people think and live. To unpack this further, Eliot speaks to Maria Cury and Brendan Muha, partners at ReD, along with Eleonora Maria Mazzoli, a researcher in the Department of Media and Communications at the LSE. When do algorithms get us right and when do they get us wrong? How is our relationship to algorithms changing and how can these insights help businesses make better strategic decisions? And finally, what do user hacks around algorithms tell us about human aspirations?
Released:
Nov 30, 2022
Format:
Podcast episode
Titles in the series (17)
What Is A Generation, Anyway?: In the first episode of Phenomena, the team at ReD Associates asks: What is a generation, anyway? And how do companies successfully study and understand cultural signifiers in order to capture the spirit of a generation? Eliot Salandy Brown and Sandra Cariglio discuss what Greta Thunberg's followers teach us about Gen Z, why the Ford Mustang has staying power through generations, and how we go about interpreting differences in generational identity across cultures. www.ReDAssociates.com by Phenomena