In this episode, Alicia interviews Karolina Barnes. Karolina is a brand storytelling consultant and co-founder of STUDIO/ESTILA and ESTILA design and art trade platform. They discuss the gap in the market that led Karolina to launch ESTILA, the reasoning behind the company's values, and how artists and creative brands can incorporate storytelling into their marketing.  https://estila.co/   Our new book, The Creative Business Handbook comes out on May 23rd! Pre-order here: https://lnk.to/creativebusinesshandbook