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“No one creates a brand which is perfect from the start… you just need to do it. You learn on the go, and yeah it is stressful,” Founder of Wet Dog & Co. Nelly Pytlak

“No one creates a brand which is perfect from the start… you just need to do it. You learn on the go, and yeah it is stressful,” Founder of Wet Dog &…

FromUnemployed & Afraid


“No one creates a brand which is perfect from the start… you just need to do it. You learn on the go, and yeah it is stressful,” Founder of Wet Dog &…

FromUnemployed & Afraid

ratings:
Length:
40 minutes
Released:
Apr 16, 2023
Format:
Podcast episode

Description

If you’re a business-builder in the start-up to scale-up phase, and want to ensure your business is sustainable for the planet, this episode is for you.
My guest Nelly, founder of Wet Dog & Co (who create eco-conscious matching gear for wet-dogs and people) has an incredible energy, and a unique ability to hold a big vision while not missing the joy in the start-up slow build phase.
She reminds us that taking small steps is sometimes exactly what you need.
We get real about starting a product-based business with not a lot of money to play with, and the unfair constraints and extra challenges put on small businesses who want to create their business sustainably.
We also touch on why it’s important to make sure you don’t forget to represent what your brand is all about because you got too busy building it, and so much more.
Connect with Wet Dog & Co via their Website and IG
And don’t forget to follow Unemployed & Afraid on IG and LinkedIn
You can reach your host on email via kim@goodsideofthebed.com
On IG and on LinkedInSee omnystudio.com/listener for privacy information.
Released:
Apr 16, 2023
Format:
Podcast episode

Titles in the series (100)

This weekly podcast explores what it’s like to be starting your career over, with the people who’ve done it. In conversation, we tackle the messy middle of changing your life - how it feels to drop the identity of whatever came before and step into a brand new you – with, or without a plan.  Your host is Kim Kerton (hi!) the creator behind the handmade ceramics and plant-based recipes of Good Side of the Bed, a writer, marketer, yoga teacher, sea-changer, rev-head and pug mum. Before all that, Kim spent over a decade in the commercial media business. She decided to walk away, got unemployed and afraid, and here we are. This podcast is for the brave people who want to start over but are feeling the fear - maybe putting off starting because the end isn’t clear - and for those who find themselves right in the middle of the whirlwind. Whether by choice or by push, starting over is scary, Unemployed & Afraid is your tribe on the pathway through change. Follow for episode updates, and connect on Instagram @unemployedandafraid You can find the show notes at kimkerton.com.au/podcast