Greylock general partner and LinkedIn co-founder Reid Hoffman and his Blitzscaling co-author Chris Yeh discuss one the most common outcomes of startups: Failure. But although failure is often the default state for startups, it is neither inevitable nor is it necessarily the end of the story. Even if you are able to bring yourself to look failure in the eye, you can take steps to maximize your chance of success. And even if you fail despite your best efforts, if you behave ethically and demonstrate that you've learned from the mistakes you might have made along the way, failure is definitely not the end. In fact, it may be the beginning. You can read an essay based on this conversation here: https://greylock.com/greymatter/reid-hoffman-myths-about-failure/