50 min listen
US Industrial Outlook, plus Marketing for Manufacturers
US Industrial Outlook, plus Marketing for Manufacturers
ratings:
Length:
68 minutes
Released:
Dec 22, 2015
Format:
Podcast episode
Description
With us today are Daniel J. Meckstroth, Ph.D., Vice President and Chief Economist for MAPI Foundation, the research affiliate of the Manufacturers Alliance for Productivity and Innovation and Bruce McDuffee, Executive Director of the Manufacturing Marketing Institute. We open with Dan Meckstroth, who discusses the latest MAPI quarterly economic forecast for manufacturing sectors. Hear how the next three months could roll out and what the key take-aways are for manufacturers in the US and around the globe. Then at 1:30pm we discuss why marketing matters for manufacturers with Bruce McDuffee. How can manufacturers effectively address the unique challenges they face? Learn about strategies, tactics and skills that will move your marketing efforts from cost to value, enabling engagement with your customers at every stage of the buying cycle.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Dec 22, 2015
Format:
Podcast episode
Titles in the series (100)
S1-E2: Why Manufacturing's Biological Clock is Ticking: Paul Gerbino, Publisher of ThomasNet News, the complete source for the latest industrial news and guest Beth Goodbaum, Editor of Career Journal join hosts Lewis A. Weiss, President and Founder of All Metals & Forge Group and Tim Grady. by Manufacturing Talk Radio