Helena Kaylin, Founder and CEO of the lingerie brand MINDD, launched her incredible brand with one consumer in mind – the D+ cup size woman. As a seasoned lingerie executive, she had worked with some of the most recognizable iconic lingerie brands in the industry but saw a hole in the selection of product that she knew she could fill. MINDD, the digitally native, DTC company creates technically advanced, size inclusive, performance sports-bras, everyday bras and intimate apparel. We discuss her journey and the brand. So much inspiration in this conversation. Next on this episode of #TheKaraGoldinShow. Enjoying this episode of #TheKaraGoldinShow? Let me know by clicking on the links below and sending me a quick shout-out on social. Or reach out to me at karagoldin@gmail.com https://www.linkedin.com/in/karagoldin/ https://www.instagram.com/karagoldin/ https://twitter.com/karagoldin https://www.facebook.com/KaraGoldin/ Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/373 To learn more about Helena Kaylin and MINDD: https://www.instagram.com/minddbra/ https://www.instagram.com/helenakaylin/ https://www.linkedin.com/in/helena-m-kaylin-74754a2/ https://www.minddbra.com/