Most of us in private practice set out with the goal to help parents and babies breastfeed. All of a sudden, we find we have a private practice business in our hands. And just like those bundles of joy in the arms of the parents with which we work radiate endless potential, our business pulses with a similar potential for growth and a life of its own. Goals begin to ruminate and make their voices known. Which goal to grow? Which to hold on to until another date? This can be especially difficult when the potential seems equal for all of them. Where to begin? Setting business-related goals can be invigorating and daunting at the same time. This episode is the first part of a two-part installment on setting and reaching business goals. Our time together focuses on how we can harness the power of our internal tendencies and mesh them with the SMART goal-setting strategy. Tune in to grow with us!"And how can I set myself up to be able to execute these small tasks that are going to actually reach my big goal, you know, to bring another example from their creative worlds.” In this episode, we will cover:Why it’s important to set business related goals (03:26)The difference between business and personal goals (07:35)Setting goals using the SMART method (12:15)Comparing realistic and attainable goals (13:41)Understanding benefits and consequences (23:26) Like this episode? Want more?The LBC podcast is ALWAYS free, thanks to contributions from supporters. Every contributed dollar counts and so do our contributors — as a thank-you gift to our top-tier members, we offer monthly LIVE Deeper Dive sessions with experts and access to all previous Deeper Dive sessions — check out our upcoming Deeper Dives and become a member! All contributions count; join at one of our starter levels here! Links and ResourcesCheck out the Lactation Private Practice Essential Course for 50+ hours learn.anniefrisbie.com/courseGretchen Rubin's book and quiz: quiz.gretchenrubin.comSMART Criteria: mindtools.com/pages/article/smart-goals.htmJoin our next Deeper Dive: learn.anniefrisbie.com/deeper-diveListen on Patreon: patreon.com/lactationbusinesscoachingContact Us: hello@lactationbusinesscoaching.com If you like what you heard today, please follow us on Facebook and Instagram and leave us a review on iTunes. You can email us questions and comments at hello@lactationbusinesscoaching.com. About UsLeah Jolly is a private practice IBCLC with Bay Area Breastfeeding in Houston, Texas.Annie Frisbie is a private practice IBCLC serving Queens and Brooklyn in New York City and the creator of the Lactation Consultant Private Practice Toolkit.Many thanks to Stephanie Granade for her production assistance, and to Silas Wade for creating our theme music
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