This week on To the Point, RockED wraps its three-part series on the Hummer EV, by delving into GMC’s marketing strategy for the all-electric vehicle, with Rich Latek, marketing director for GMC.About Our GuestRich not only provides greater insight on what the Hummer EV means for the GMC brand; he also sheds more light on how the new electric vehicle strategically positions General Motors in the growing world of EVs.