What is a story? Do experiences have to tell a story? Does storytelling exist in museums? In this week’s episode, we’ll dissect what a story is and what it isn’t with writer, filmmaker, and co-founder of Lorem Ipsum Corp, Yan Vizinberg. From the power of storytelling in films and literature to its impact on designed spaces and museums, this episode will explore the many ways in which stories can shape our world and influence the way we connect people, convey ideas, and inspire change.